As well as being the cleanest and most optimal source of fuel for the body, ketones also deliver many other benefits.

• Fuels and strengthens your brain: Your brain has the highest proportion of fat of any organ in the body! Ketones are a more efficient source of fuel for your brain than glucose³. They also nourish your brain and keep it healthy². It has been proven that ketones protect your brain from cognitive decline and improve memory^{2 3}, along with cutting reaction times¹ and improving cognitive function². It also improves mood and happiness, reducing stress response by 40%¹ and comes with better performance at work and at home.
  
  
• Promotes weight loss: When your body is using ketones as fuel, it can tap into your stored fat. The result of this is rapid loss of unhealthy stores of fat¹ (reduced by an average of 159% because you are burning fat for energy)¹. Ketones also stop cravings³, as you have an abundant supply of fat stored on your body, and available to burn.^{1 3}
  
  
• Stabilizes blood sugar: Managing glucose variability is extremely important. Because carbs turn into glucose (or sugar) in the body, eating too many carbs causes your blood sugar to spike. This is one of the leading causes of diabetes. When you switch from carbs to fat for energy, you stabilize your blood sugar.⁵
  
  
• Supplies more energy: Ketones are a source of rapid energy³ - they are at least twice as efficient as glucose. The fats are absorbed into the blood very rapidly, but don’t raise blood sugar.   Your body can easily tap into fat stores for more energy when you are using ketones as fuel. The result? No energy slumps or brain fog. Instead, you can tap into all your mental resources, the whole time you’re awake!¹
  
  
• Physical improvements: It supplies more energy to your muscles and improves exercise ability³,
  
  
• Lowers bad cholesterol: By 6.9% on average.⁴
  
  
• Multiplies mitochondria: Ketones create more mitochondria, which means you have more power cells to deliver more energy to your body and mind! ⁶
  
  
• Lowers inflammation: Ketones switch off inflammatory pathways, which is key to optimal health and longevity.² Furthermore, ketones produce fewer free radicals compared to glucose.^{1 7}
  
  
• Removes damaged cells: Scientists have found that ketones can help activate specific genes (that the body often turns off by mistake), including the search-and-destroy genes that protect us against cancerous cells. When a cell goes wrong, the body would normally destroy and recycle it (with the correct genes turned on). But when these genes are not working properly, the damaged cells keep replicating and can create tumours. Ketones will turn the beneficial genes “on” and prevent this from happening. This is a recent breakthrough discovery, that has enormous implications for various disease processes, learning and memory, ageing, Alzheimer’s disease, and even cancer.

You can read a more in-depth article here about ketones and how to integrate them into your diet.

But, here are the simple steps to get started:

• STEP 1: For breakfast, have either the Ninja Power Drink or Ninja Smoothie.
  
  
• STEP 2: Follow the Avocado Ninja Optimal Nutrition Plan, which you can find here.
  
  
• STEP 3: You can use exogenous ketones if you are in a rush, or need an extra boost.

This plan is super simple to follow and is alkaline balanced, anti-inflammatory, keeps blood sugar stable, has the perfect balance of fats. It has the right amount of clean, high-quality protein and provides the ideal source of fuel for high sustainable energy all day and evening.

Real Ketones Study Results Human Clinical Study Blind Comparison of Two Different Compositions of Exogenous Ketones and Their Impact on Anxiety, Weight, Lean Muscle Mass and Cognitive Function by Gacio, J. Koche, L. Dituri, J.

2. N. Martins, "Beta-hydroxybutyrate or BHB –All You Need to Know," 14 November 2019. [Online]. Available: https://hvmn.com/blogs/blog/exogenous-ketones-beta-hydroxybutyrate-or-bhb-all-you-need-to-know. [Accessed 23 November 2021].

3. "Beta-Hydroxybutyrate (Bhb)," WebMD, [Online]. Available: https://www.webmd.com/vitamins/ai/ingredientmono-1569/beta-hydroxybutyrate-bhb. [Accessed 23 November 2021].

4. Exogenous Ketones as an Adjunct to Low Calorie Diet on Metabolic Biomarkers, Fat Loss and Health. Conducted by The Center For Applied Health Sciences (CAHS) Tim N. Ziegenfuss, PhD, CSCS, FISSN, Hector L. Lopez, M.D., CSCS, FAAPMR, FI

5. "What is Beta-Hydroxybutyrate (BHB)?," Ketologic, [Online]. Available: https://ketologic.com/blogs/articles/what-is-beta-hydroxybutyrate. [Accessed 23 November 2021].

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31. Coenzyme Q10 (oregonstate.edu)

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33. Vitamin B12 (Cobalamin) Information | Mount Sinai - New York

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38. Coffee Abundant in Chlorogenic Acids Reduces Abdominal Fat in Overweight Adults: A Randomized, Double-Blind, Controlled Trial - PubMed (nih.gov)

39. Caffeic Acid Phenethyl Ester, an Antioxidant from Propolis, Protects Peripheral Blood Mononuclear Cells of Competitive Cyclists against Hyperthermal Stress - Chen - 2009 - Journal of Food Science - Wiley Online Library

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41. Green Tea, Coffee, and Caffeine Consumption Are Inversely Associated with Self-Report Lifetime Depression in the Korean Population - PubMed (nih.gov)

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44. Cafestol and Kahweol: A Review on Their Bioactivities and Pharmacological Properties - PMC (nih.gov)

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46. Adenosine, Adenosine Receptors and the Actions of Caffeine * - Fredholm - 1995 - Pharmacology & Toxicology - Wiley Online Library

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48. Coffee, cirrhosis, and transaminase enzymes - PubMed (nih.gov)

49. Coffee Consumption and Risk of Liver Cancer: A Meta-Analysis - ScienceDirect

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51. Coffee Drinking and Mortality in 10 European Countries: A Multinational Cohort Study: Annals of Internal Medicine: Vol 167, No 4 (acpjournals.org)

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